Founded in 1940, The Persian Shop Inc. is a family-owned jewelry and antique shop on Madison Avenue in New York City. We work with fine jewelry, gemstones, antique and estate pieces, custom designs, and repairs.

Much of our work is personal. A client may be looking for a finished piece, trying to redesign something inherited, or bringing in jewelry that needs care before it can be worn again. We help sort through those details with experience, patience, and an eye for pieces that feel distinctive rather than mass-produced.

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